Program Council Media Kit
Goal
Collaboratively design a comprehensive and visually compelling resource that effectively communicates the organization's rich history, notable events, and diverse entertainment offerings.
Click the Image for Complete Media Kit.
Approach
Collective Research: The team conducted thorough research to comprehensively understand PC's legacy, prominent events, and the range of entertainment experiences it offers to the student community.
Storytelling Framework: A cohesive storytelling framework was established to highlight PC's extensive history and its role in enriching the CU student experience. The team collectively identified key milestones and impactful moments to weave into the narrative.
Content Collaboration: Each team member contributed to curating content that showcased PC's diverse range of events, including concerts, shows, and film screenings. The team ensured that descriptions were engaging and reflected the essence of each event.
Visual Presentation: Collaboratively, the team selected captivating images from past events and integrated them into the media kit to enhance its visual appeal. The aim was to create an immersive experience for the readers.
Design Consistency: A unified design approach was adopted to ensure consistency throughout the media kit. The team worked together to establish a professional layout that facilitated easy navigation and accessibility.
Team Reflection: Regular team discussions and reflections were conducted to ensure alignment with the project's objectives and to harness each member's unique strengths and insights.
Results
Team Achievement: The media kit's success underscored the power of collaborative teamwork, highlighting the collective contribution of each team member.
Effective Communication: The media kit effectively communicated PC's legacy, achievements, and event offerings, earning praise from both internal and external stakeholders.
Engagement and Partnerships: The media kit fostered engagement with potential sponsors, collaborators, and media outlets, increasing interest and partnerships for future events.
Elevated Visibility: The media kit elevated PC's visibility on campus and within the entertainment industry, positioning the organization as a key player in providing exceptional student experiences.
Enhanced Team Skills: The project provided team members hands-on experience in collaboration, content curation, design, and strategic communication, contributing to their personal and professional growth.
